There are not few times when we talk about something for life in a group, and after a while a relevant advertisement appears on the profiles we maintain on social networks. “The phenomenon” was a favorite topic of discussion in “The Wells” on our vacation.
As we know, repeated encounter is not a coincidence and that is why we also searched for relevant information to understand what is really happening.
What is shown is how Our devices do not eavesdrop on our conversations. At least officially.
What happens;
What we sow we reap.
What our phones listen to
the artificial intelligence It does not work on its own. I mean we have to do something first. To give a command, say/write a keyword, and in general to give rights – and give any information that interests us.
the Voice search and any voice services we communicate with Sirithe Alexathe Google Assistant Or whatever “other” virtual assistant technology provides us, is activated by voice and voice search queries.
For example Siri. Or the Ok google – which are words of wakefulness (words of awakening).
If we don’t tell them, there is no activation. If so, then what we say in “communication” with the “helper” includes keywords and phrases that “activate” Voice search marketing.
This is an ever-evolving field, as the number of users of voice-enabled devices continues to grow. It is linked to a list of words and phrases (which is constantly being enriched), which we tend to use in our audio “relationship” with our mobile phone.
this process “It has become a prominent way to access information, with companies that adapt and improve their marketing efforts to voice search gaining a competitive advantage.”.
It is no coincidence that the new data also contains v-commerce. Facilitate the process of shopping through voice-activated devices.
Manufacturers, of course, promise that they have done the right thing to address concerns and ensure that audio data of “conversations” with virtual assistants is not recorded or transmitted, unless the “wake word” is detected.
How do our phones “track” us?
What we perceive as advertising on our smartphones is often the result of different data collection and targeting methods used by social media platforms and advertisers.
So the “system” works as follows:
1) Social media platforms collect a massive amount of data about their users. Information that a) we provide ourselves, through information we mention in our profile, posts, highlights, likes or anything else we do or b) data that we collect indirectly, based on our activity on the platform but also, what we do on Internet – what we visit, search for, use in a website or application, etc.).
2) After collecting data, complex algorithms create detailed profiles for each user. It includes your interests, preferences, behaviors, and everything else we provide (inside and outside of quotes). After analyzing our data, the machines predict what we might be interested in and “pass” it on to us.
3) Then there are the advertisers who target specific demographics or interests. They can create ad campaigns targeting users who match specific criteria, such as age, location, interests, or online behavior.
What keywords reveal
The platforms use algorithms that can analyze the keywords we use in the content we post, like, share and comment on, as well as the content of the sites we visit.
And in combination with contextual analysis, they identify the topics that interest us. In general and in particular.
Advertisers create ads and identify keywords or interests that trigger personalized ads.
If our recent conversations or online activities match the keywords or interests identified by advertisers, we’re more likely to see relevant ads.
How can we improve our privacy?
After several scandals, a regulatory framework emerged that prevents platforms from giving advertisers direct access to our data – especially our private conversations.
In any case, we have the ability to control the ads we see, Adjust your social media privacy settings. There is the option of personalized ads, and we can also limit what we share.
We can also customize controls related to voice data.
Is it a violation of our privacy?
Every time we get an account on a platform, we put a check mark on the “I agree” at the end of a long text. If we bothered to read it, we would see that it includes the terms of service and what each platform protects regarding our privacy (there is no common line).
It describes how our data is used, including for advertising purposes. When we agree, something we don’t agree to may not legally be considered an invasion of our privacy.
The level of transparency offered by social media platforms and advertisers may vary. Some platforms provide tools to view and control advertising preferences, allowing us to adjust our settings and see why we see certain ads.
The more transparent and accessible these controls are, the more users can make informed choices about their privacy.
There is certainly an ethical issue about the extent to which personal data can be used to manipulate user behavior and preferences.
Some argue that the widespread data collection and targeted advertising practices used by social media platforms can be manipulative and intrusive.
Follow the news 24/7 on google news Be the first to know all the news
“Avid problem solver. Extreme social media junkie. Beer buff. Coffee guru. Internet geek. Travel ninja.”
More Stories
While developing a range of AI tools, Apple still takes a different stance in this area than its competitor Apple
Solar rain, explosions and the sun’s thin ‘crown’ recorded by the solar lander: a bizarre landscape at a million degrees Celsius [video]
Helldivers 2: A huge trend with more than 85 thousand negative reviews in a few hours