In the coming period, product presentations will be presented in state stores, within the framework of its institution black friday, Which falls this year on November 25, 2022. However, the institution will be different compared to other years due to anikonomia.grThis year, there will be no firm intermediate sales for November as they have been so far. In addition, consumers are expected to be more conservative in their purchases compared to other years.
Black Friday: What consumers should watch out for
According to the General Secretariat of Trade and Consumer Protection of the Ministry of Development and Investment, consumers should know Black Friday the following:
They should be wary of potential scammers and fraudulent practices.
Black Friday is also an opportunity for scammers who take advantage of consumers’ desire for many good deals. So even if consumers come across terms like ‘cheap’, ‘offer’ etc., they shouldn’t consider it a really good opportunity. Experience has shown that when prices are particularly low or even much lower than usual, the goods may be counterfeit or defective! Consumers should do their research before purchasing so that they can spot counterfeit offers.
They should read the terms of use in online stores and ask about warranties in physical stores
While larger stores often update their return policy to benefit the consumer, smaller businesses may show less flexibility. Consumers should read the online store’s Terms of Use carefully before making a purchase or asking about the store’s policy, when it is a physical store, in the event of merchandise being returned.
They should pay attention to impulse buying behavior before making a deal
Do consumers really need the product they saw in the window or in the online store? Is the final amount of their purchases shifting their budget? Black Friday causes such excitement among consumers that they often make purchases that are not really necessary in fear that they may not be able to take advantage of the offers!
Consumers should remember that despite the attractive offers that stores may be promising in the lead-up to Black Friday, with the Christmas holiday season approaching, the market will be stocking again with discounts and new merchandise!
Beware of unknown or new online businesses
The best deals are not always provided by the big online companies. Even a small online business can provide great opportunities for shopping, but in the case of a new or unknown business, consumers should be especially careful not to lose their money. If they find that critical online business identification information is missing such as company name, postal address, contact numbers, email address and VAT number, it is best to avoid making a purchase until you bypass the credibility of the business by first investigating its online reputation.
Beware of misleading offers
Even if consumers buy from a website they trust, it is important that they check all the details about your transaction: price, warranty, shipping cost, availability or delivery time can be some important information that will determine their final choice. However, oftentimes, banners may pop up with offers unrelated to those of the supplier company, from websites asking them to enter your bank account details or codes to complete the transaction. In these cases, consumers should contact both the company and their bank and ensure that the content of these messages is correct. They should avoid offers that appear in pop-ups if they come from unknown websites.
Great care is taken in providing sensitive personal information
In cases where consumers intend to use their credit or debit card, they should carefully check the content of the terms and emails relating to their transactions. They must also not proceed with a transaction if they are asked to install software for an offer.
They should not be swayed by unusually low prices or offers
Consumers should check brochures, promotions on social media, and newsletters for prices of products they are interested in. They should build up a few days before Black Friday so they have a benchmark for the final price offered and be able to make sure they stand a really good buying opportunity.
Coupons and Gift Cards
When consumers have discount coupons or gift cards, they must confirm if the products they want are available on Black Friday or if the businesses they want to accept accept these coupons and are not excluded from the offers.
They should check the security policy in online transactions
As long as consumers intend to shop online, they can use their personal devices with antivirus and firewall software installed. When entering their transaction details, they must ensure that the encryption is in place. They can recognize this if they notice the icon with a closed padlock at the top left of the website address and if the address starts with https://.
They must agree on a product delivery date
In the event that a company does not deliver the product on time, consumers should remember that debit or credit card transactions provide great guarantees to consumers in the event of a transaction being cancelled. On the contrary, payment by deposit in the supplier’s bank account should be avoided.
Internet Monday 2022
This year Cyber Monday 2022 falls on Monday, November 28, 2022. On this day, only online stores can submit product offers.
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